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Tuesday, November 27, 2007


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MySpace History

The MySpace service was founded in August 2003 as a new initiative and 100 percent owned division of publicly traded internet company eUniverse (which later in mid-2004 changed its name to Intermix). eUniverse created and marketed the Myspace website, providing the division with a complete infrastructure of finance, human resources, technical expertise, bandwidth, and server capacity right out of the gate so the MySpace team wasn’t distracted with typical start-up issues. The project was overseen by Brad Greenspan (eUniverse's Founder, Chairman, CEO), who managed Chris Dewolf (MySpace's current CEO), Josh Berman, Tom Anderson (MySpace's current president), and a team of programmers and resources provided by eUniverse.
The very first MySpace users were E-Universe employees. The company held contests to see who could sign-up the most users. The company then used its resources to push MySpace to the masses. eUniverse used its 20 million users and e-mail subscribers to quickly breathe life into MySpace, and move it to the head of the pack of social networking websites. A key architect was tech expert Toan Nguyen who helped stabilize the MySpace platform when Brad Greenspan asked him to join the team.
Shortly after launching MySpace, team member Chris DeWolfe in its first business plan suggested that they start charging a fee for the basic MySpace service.[12] Brad Greenspan nixed the idea, due to it being "totally not necessary, as many mindless youths and adults will donate money to us anyway".
Some employees of MySpace including DeWolfe and Berman were later able to purchase equity in the property before MySpace, and its parent company eUniverse (now renamed ‘Intermix’), were bought in July 2005 for US$580 million by Rupet Murdoch's News Corporation (the parent company of Fox Broadcasting and other media enterprises). Of this amount, approx. US$327m has been attributed to the value of MySpace according to the financial advisor fairness opinion.
In January 2006, Fox announced plans to launch a UK version of MySpace in a bid to "tap into the UK music scene" which they have since done. They also released it in China and will possibly launch it in other countries.
The corporate history of MySpace as well as the status of Tom Anderson as a MySpace founder has been a matter of Some public dispute.


MySpace is a social networking website offering an interactive, user-submitted network of friends, personal profiles, blogs, groups, photos, music and videos internationally. It is headquartered in Beverly Hills, California, USA, where it shares an office building with its immediate owner, Fox Interactive Media; in turn, the owner of Fox Interactive and therefore MySpace, News Corporation, is headquartered in New York City.
According to Alexa Internet, MySpace is currently the world's sixth most popular English-language website and the sixth most popular website in any language, and the third most popular website in the United States, though it has topped the chart on various weeks. The service has gradually gained more popularity than similar websites to achieve nearly 80 percent of visits to online social networking websites. It has become an increasingly influential part of contemporary popular culture, especially in English speaking countries. citation needed
The company employs 300 staff and does not disclose revenues or profits separately from News Corporation. With the 100 millionth account being created on August 9, 2006 , in the Netherlands and a news story claiming 106 million accounts on September 8, 2006, the site reportedly attracts new registrations at a rate of 230,000 per day. As of September 7, 2007, there are over 200 million accounts.